The major bugbear of any webmaster is that no matter how stylish, how 
well written or how downright beautiful their site is - it all counts 
for nothing unless you have traffic.
There are many articles (just like this one) that can describe the 
varying ways of getting eager visitors to gaze upon the marvels of your 
site.
You could use reciprocal links to get visitors from other websites - 
although there is talk that the value of these is slowly diminishing.
You could write articles to get back links to your site - write a 
particularly good one and you'll be surprised how many times it gets 
duplicated over the net, all the while with your website address in the 
author bio!
There are other avenues to explore such as viral e-books, forum 
signatures and so on, but what if you could harness the power of a site 
that already has billions of visitors?
Heard of ebay? Thought so, you're probably already a buyer or seller on 
there. But it's time to start seeing auction listings as something other
 than a way to sell off unwanted tat.
I'll let you know what I do and then you can adjust the method to suit your own needs. 
I have a newsletter which I publish at least once a month - I struggled 
for a long time with how to get subscribers whilst also selling a lot of
 e-books on ebay. Then it hit me - time to combine the two!
Now, it's a great idea to include links to your site within the ebook, 
providing you've written it yourself obviously. The buyer will read the 
book and hopefully click on the link to whichever of your sites you've 
chosen. You could even have them sign up to your newsletter before they 
can receive the book.
On ebay however, you're going to get a lot of visitors who read your 
auction and decide not to buy for whatever reason. You may only sell 4 
or 5 books per one hundred visitors. 
This is where the "about me" page comes in to play. Make the most of this underused tool!
Ebay gives you the opportunity to write a quick description about 
yourself, your interests and a list of your feedback. Use this space to 
give yourself a short bio and then a link to your latest website. Be 
careful though - ebay doesn't allow direct links to sales pages. Instead
 link to your newsletter course, a page on one of your content sites or 
anywhere that doesn't obviously look like you're taking sales away from 
ebay.
The killer tip is to include a link to your about me page on your 
auction listing. I usually place a short paragraph above and below my 
listing pointing out the benefits of my free newsletter.
It helps also to make the product you're selling compatible with what 
you are offering through the "backend" of ebay. Don't sell a mint 
condition Barbie doll and then put in an advertisment for your bonsai 
gardening auto-responder course for example.
I tend to offer a resell rights ebook or (preferably) a short guide I 
have written myself about one aspect of Internet Marketing.
That way you will no only get sales for your listed product (provided 
you do your listing in the correct manner, but that's a whole other 
article) but also subscribers or visitors and therefore future sales for
 your off-ebay business.
read more / http://www.websiteforshopping.blogspot.com
Aucun commentaire:
Enregistrer un commentaire